AEO Score
60
Growing Presence
Avg Prompt Score
58
across 16 prompts
Critical Issues
3
critical + high
Per-stage performance
Cited rate · share of voice · engine consensus · sentiment, broken out by buyer-journey stage. Sentiment is the net positive−negative skew across engines that cited the brand at this stage.
Executive summary
Amex GBT is strongly positioned for AI citation in evaluation-stage queries because it has a large, high-rated G2 presence (911 reviews, 4.5/5) and first-party competitor comparison content (e.g., Egencia vs Navan). The single highest-ROI fix is to strengthen conversion-stage crawlability: ensure the pricing page is fully SSR/crawlable and add SoftwareApplication/Offer structured data so AI engines can cite pricing reliably.
Based on audit of amexglobalbusinesstravel.com · May 26, 2026