Executive summary
Brevo is highly likely to be cited for evaluation-stage prompts like "What is the best email marketing software?" and "How does Brevo compare to Mailchimp?" because it has strong third-party review authority (G2 + Capterra + TrustRadius + Gartner Peer Insights). The single highest-ROI fix is to strengthen first-party, crawlable evaluation content (especially SoftwareApplication/FAQPage structured data and ensuring pricing + comparison pages are SSR/crawlable) so AI engines can cite Brevo directly for "How much does Brevo cost?" and the competitor-comparison prompts.
Based on audit of brevo.com · Apr 1, 2026
Avg Prompt Score
48
across 18 prompts
Category Rank
#25
of 61 brands
vs. Category Avg
+3
avg 60/100
Critical Issues
5
critical + high
Marketing · score distribution
61 brands63/100 · #25 of 61 · +3 above avg · median 63
Pillar scores vs. category average
Vertical line = category average (61 brands)