Executive summary
Spiceworks is likely to be cited by AI engines for category/alternatives queries because it has strong third-party review authority (e.g., G2 shows 311 reviews at 4.3/5 and Gartner Peer Insights shows 228 reviews at ~4.0). The single highest-ROI fix is to improve first-party crawlability for evaluation content (especially pricing and comparison-style pages) because spiceworks.com itself was blocked from crawling during this audit, preventing AI engines from reliably citing its own evaluation assets.
Based on audit of spiceworks.com · Apr 2, 2026
Avg Prompt Score
42
across 18 prompts
Category Rank
#48
of 51 brands
vs. Category Avg
-17
avg 63/100
Critical Issues
4
critical + high
Support · score distribution
51 brands46/100 · #48 of 51 · -17 below avg
Pillar scores vs. category average
Vertical line = category average (51 brands)