Executive summary
User.com is a B2B marketing automation SaaS with a solid G2 foundation (50 reviews, 4.3★), so it has a baseline chance to be cited for “best marketing automation software” style prompts. The biggest AI-citation risk is evaluation-stage queries that require first-party comparison and pricing evidence (e.g., “How does User.com compare to Klaviyo?” and “How much does User.com cost?”); the site appears to rely heavily on documentation and third-party sources rather than crawlable first-party comparison/pricing blocks.
Based on audit of user.com · Apr 2, 2026
Avg Prompt Score
33
across 18 prompts
Category Rank
#25
of 25 brands
vs. Category Avg
-17
avg 63/100
Critical Issues
6
critical + high
AI & Automation · score distribution
25 brands46/100 · #25 of 25 · -17 below avg
Pillar scores vs. category average
Vertical line = category average (25 brands)