Subcategory · AI Citation Index
Robotic Process Automation
Uipath and Microsoft Power Automate dominate RPA shortlists; evaluation scores cluster in the mid-40s across all contenders.
165 discovery queries · 137 head-to-heads · refreshed Jun 5, 2026
Discovery stage
The shortlist
Across 165 buyer-style "Robotic Process Automation" queries
Uipath appears in 81% of shortlists (133 of 165 prompts) and holds a score of 72, while Microsoft Power Automate trails at 62% (103 prompts, score 21). The next tier — usestable.com, Appian, and sapstore.com — each hit fewer than 20% of shortlists, signaling a two-horse race at the top.
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Signal by intent
By topic
Top 5 most-cited brands per intent cluster. Brands with zero citations in a topic are not shown.
Evaluation stage
Head-to-head
How often AI cites each brand across uniform category evaluation prompts · median 11/100
Uipath and Microsoft Power Automate tie at an average evaluation score of 43 across 24 head-to-head queries each. usestable.com and ServiceNow follow at 34, both evaluated in 19 comparisons. The median evaluation score sits at 11, showing most challengers fail to break even in direct face-offs.
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Each brand's score is the share of category evaluation prompts where AI cited them across all four engines — the same prompt pool for every brand. Brands above the median citation rate have stronger presence in evaluation-stage queries.
Brands to know
In this category
Uipath
Ties IBM ODM at a score of 72 and leads shortlist frequency by 25 percentage points over Microsoft. Evaluated in 24 direct comparisons with a 43 average, it remains the consensus pick.
Read brand profile →Microsoft Power Automate
Second in shortlist share (62%) but scored only 21 — a 51-point gap behind Uipath. Its 43 evaluation average matches Uipath, suggesting perceived parity in feature depth despite lower overall scores.
Read brand profile →Automationanywhere
Scored 71, one point behind Uipath, yet missing from shortlist top-ten entirely. High feature rating without AI-citation momentum points to legacy reputation outpacing current buyer queries.
Read brand profile →Blueprism
Rose 11 points month-over-month to a score of 63. Absent from shortlist leaders but climbing in evaluations, it may be emerging as a specialist alternative to the big two.
Read brand profile →Appian
Appears in 18% of shortlists with a score of 14 and an evaluation average of 18 (10 queries). Low-code positioning dilutes pure-RPA mindshare but keeps it in the consideration set for workflow-first buyers.
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