Subcategory · AI Citation Index

Feedback Management

Typeform leads shortlist at 44% rate; Qualtrics tops head-to-head at 44 pts; scores swung wildly March–June 2026.

174 discovery queries · 241 head-to-heads · refreshed Jun 8, 2026

Discovery stage

The shortlist

Across 174 buyer-style "Feedback Management" queries

Typeform appears in 76 of 174 prompts (43.7% shortlist rate), outpacing Intercom (30.5%) and Canny (30.5%) across 142 tracked brands. Delighted matches Typeform's reach with 74 appearances but carries a low unCited score of 6. All top-10 brands except 2020insights.net and Delighted show model diversity of 5, indicating consensus across multiple LLMs.

1%11%20%29%39%Coverage — share of discovery prompts where the brand surfaces47%59%71%82%94%Engine diversity

Hover or click a logo to see brand details

X = coverage across discovery prompts · Y = engine diversity · Bubble size = total mentions
Tracked acrossChatGPT,Gemini,Claude

Get weekly AI visibility changes for Feedback Management sent to your inbox.

Score shifts, new entrants, citation gaps — every Monday.

Signal by intent

By topic

Top 5 most-cited brands per intent cluster. Brands with zero citations in a topic are not shown.

1Insights
6/7
2Medallia
6/7
3Delighted
5/7
4Pendo
4/7
5Hotjar
4/7
1Typeform
6/6
2Delighted
4/6
3Freshdesk
4/6
4Pulse
4/6
5Zonka Feedback
3/6
1Delighted
5/5
2Intercom
5/5
3Typeform
5/5
4Canny
5/5
5Productboard
5/5
1Canny
5/5
2Productboard
5/5
3Typeform
4/5
4Hotjar
4/5
5Delighted
4/5
1Pulse
3/4
2Typeform
2/4
3Watermark Course Evaluations & Surveys
2/4
4Freshdesk
2/4
5Poll Everywhere
1/4
1Medallia
4/4
2AskNicely
4/4
3Delighted
3/4
4Typeform
3/4
5Qualtrics XM Platform
3/4
1Delighted
4/4
2POINT
3/4
3Yotpo
3/4
4Medallia
3/4
5Birdeye
2/4
1Microsoft
4/4
2Medallia
3/4
3Typeform
2/4
4Blackbaud
2/4
5Freshdesk
2/4
≥50% cited
25–49%
<25%
Topics are discovery-stage prompt clusters · feedback-management

Evaluation stage

Head-to-head

How often AI cites each brand across uniform category evaluation prompts · median 9/100

Qualtrics wins the most head-to-head comparisons, averaging 44 points across 25 queries, narrowly ahead of Medallia and Intercom (both 42 points). Canny and Productboard—despite high shortlist rates—score mid-pack at 37 and 35 points respectively in direct evaluations. The category median sits at just 9 points, underscoring a long tail of weak contenders.

0255075100Evaluation citation rate — % of category evaluation prompts citing this brand06131925Evaluation prompts cited inmedian citation ratemedian exposure

Hover or click a logo to see brand details

X = evaluation citation rate · Y = evaluation prompts cited in · Bubble size = citation exposure
Median citation rate 9/100

Each brand's score is the share of category evaluation prompts where AI cited them across all four engines — the same prompt pool for every brand. Brands above the median citation rate have stronger presence in evaluation-stage queries.

Want to know if AI cites your brand for Feedback Management?

Free audit. ChatGPT, Perplexity, Gemini, Claude.

Run an audit →

See the full Feedback Management leaderboard →