AEO Audit is a free tool that scores B2B SaaS websites for AI search visibility — how likely they are to be cited by ChatGPT, Perplexity, and Google AI Overviews when B2B buyers search.

What is AI Engine Optimization (AEO)?

AI Engine Optimization (AEO) is the practice of structuring content, entity signals, and technical infrastructure so that AI engines cite your brand in generated answers. It extends traditional SEO to cover ChatGPT, Perplexity, Gemini, and Google AI Overviews.

Yes. AEO Audit is free. Enter any B2B SaaS brand and receive a full AI visibility score with prioritised recommendations.

How does AEO Audit score websites?

AEO Audit scores across six pillars: AI Visibility (22%), Brand Authority (23%), Content Quality (18%), Platform Optimization (15%), Structured Data (12%), and Technical AEO (10%). Each pillar reflects specific signals that AI engines use when deciding which sources to cite.

Subcategory · AI Citation Index

Graphic Design

The graphic design tool landscape shows clear market consolidation around three platforms—Canva (76%), Adobe (75%), and Figma (70%)—each achieving maximum model diversity (5) and commanding three-quarters of consideration. This dominance reflects their comprehensive feature sets spanning different user segments: Canva for accessibility, Adobe for professional depth, and Figma for collaborative workflows. Mid-tier alternatives like ins-pi.com (54%) and handoff.ai (47%) maintain respectable presence with strong model diversity (4), suggesting viable niches but limited broad appeal.

163 discovery queries · 307 head-to-heads · refreshed Jun 1, 2026

Discovery stage

The shortlist

Across 163 buyer-style "Graphic Design" queries

Most cited · Graphic DesignLive

Canva

canva.com

Cited in 124 of 163 buyer questions for Graphic Design — surfaced by 3 of 3 AI engines.

ChatGPTGeminiClaude

Citation rate

76%

Visibility score0/100

See the full Canva profile→

Hover or click a logo to see brand details

X = coverage across discovery prompts · Y = engine diversity · Bubble size = total mentions

Tracked acrossChatGPT,Gemini,Claude

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Score shifts, new entrants, citation gaps — every Monday.

Signal by intent

By topic

Top 5 most-cited brands per intent cluster. Brands with zero citations in a topic are not shown.

Canva

6/6

Adobe

6/6

Figma

5/6

Affinity Publisher

2/6

Default

2/6

Adobe

6/6

Canva

6/6

Figma

6/6

Handoff

5/6

Designer

5/6

Canva

5/5

Adobe

5/5

Figma

5/5

Background Removal

5/5

Handoff

4/5

Canva

4/4

Adobe

4/4

Figma

4/4

Affinity Publisher

3/4

Procreate

3/4

Canva

4/4

Adobe

4/4

Figma

4/4

Pitch

3/4

Midjourney

2/4

Canva

4/4

Pitch

4/4

Adobe

4/4

Figma

3/4

Visme

3/4

Canva

4/4

Adobe

4/4

Figma

4/4

Handoff

4/4

Designer

3/4

Canva

4/4

VistaCreate

4/4

Adobe

4/4

Photo Editing

4/4

Designer

4/4

≥50% cited

25–49%

<25%

Topics are discovery-stage prompt clusters · graphic-design

Evaluation stage

Head-to-head

How often AI cites each brand across uniform category evaluation prompts · median 7/100

Hover or click a logo to see brand details

X = evaluation citation rate · Y = evaluation prompts cited in · Bubble size = citation exposure

Median citation rate 7/100

Each brand's score is the share of category evaluation prompts where AI cited them across all four engines — the same prompt pool for every brand. Brands above the median citation rate have stronger presence in evaluation-stage queries.

Brands to know

In this category

Canva

Leads with 76% shortlist rate and maximum model diversity, establishing itself as the default consideration for accessible, template-driven design workflows.

Read brand profile →

Adobe

Matches Canva's dominance at 75% shortlist rate, maintaining professional standard status across Creative Cloud applications despite subscription model friction.

Read brand profile →