Subcategory · AI Citation Index
Team Messaging
Slack leads shortlists (69% rate) but ties with Microsoft Teams and Channels in head-to-head evaluations; avg scores dropped 76% Mar-Jun.
176 discovery queries · 274 head-to-heads · refreshed Jun 7, 2026
Discovery stage
The shortlist
Across 176 buyer-style "Team Messaging" queries
Slack appears in 121 of 176 prompts with a 69% shortlist rate and 555 mentions across 4 models. Microsoft Exchange shows twice in the top ten (68% and 55% rates, 474 and 346 mentions), likely reflecting data duplication. Mattermost and channels.app each hit 40% shortlist rates, while Google Workspace sits at 64% with 407 mentions.
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Signal by intent
By topic
Top 5 most-cited brands per intent cluster. Brands with zero citations in a topic are not shown.
Evaluation stage
Head-to-head
How often AI cites each brand across uniform category evaluation prompts · median 10/100
Slack, Microsoft Teams, and Channels tie at 52 average evaluation score across 31 head-to-head queries. Google Workspace and Microsoft 365 follow at 50, Mattermost at 47. Discord lags at 40, and Threads at 35. The category median sits at 10, indicating the top brands significantly outperform the long tail.
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Each brand's score is the share of category evaluation prompts where AI cited them across all four engines — the same prompt pool for every brand. Brands above the median citation rate have stronger presence in evaluation-stage queries.
Brands to know
In this category
Slack
Dominates shortlists with 69% rate and ties for highest evaluation score (52). Mentioned 555 times across all models, nearly 20% more than Microsoft Exchange.
Read brand profile →ClickUp
Leads featured candidates at score 78 and shows strongest momentum with a +12 delta in recent trends. Expanding beyond project management into async team chat.
Read brand profile →Webex
Scores 71 among featured candidates despite only 20% shortlist rate. Cisco enterprise footprint drives inclusion in regulated-industry queries.
Read brand profile →Microsoft Exchange
Appears twice in shortlist data (duplicate entries at 68% and 55% rates) but fell 16 points in recent trends. Evaluation score of 58 trails Slack and Teams.
Read brand profile →Citation sources
Where AI pulls citations from
648 citations captured across Team Messaging prompt runs.
Vendor pages
216Product, help, and marketing pages from tracked vendors
Independent sources
205Reviews, encyclopedias, forums, press — not vendor-owned
Buyer questions
What AI cites for top Team Messaging questions
Most-cited prompts across the buyer journey. Click any prompt to see the actual URLs AI engines link to.
Discovery
Buyers exploring the categoryEvaluation
Buyers comparing options- Team Messaging Market Research Report 2033dataintelo.com
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